2 Minutes Business Article
Title: Business Seeds 2
Ray Kroc worked approximately eighty hours weekly in the start-up years of McDonalds. He had a simply motto; 'Press On.'
In part 1 of this article, Seed 1 is, 'Time.' You sow the seed of time by learning about and building your business. And since time is measured in correlation with life, when you sow your time into anything, you sow your life. And this brings us to the next Seed.
Seed 2
You: The Law of 'Buy-In' in the book ' The 21 Irrefutable Laws of leadership,' by John C. Maxwell, States that people buy-in-to you before they buy-in-to your vision/leadership/business.
One of my mentors, Stephen Akintayo likes to put it this way; 'People don't buy your product, they buy you.' That's like saying when you are not sold out to your business, you are not in your product or service, and, it's more or less a duplicate. So, when people are done buying your product or service, you are out of business.
Let's put it another way; when you venture into a thing in life and leave your heart at home, that thing can't outlive you.
By statistics, about 80 percent of start-up businesses fail in the first 5 years. This statistics is true because a lot of people go into business and their heart is not in it, as a result, they are easily distracted and change course when push comes to shove.
According to medical statistics too, the higher percentage of heart attacks happen Monday mornings while people are on their way or at Jobs they don't like and are very unhappy doing.
Most Entrepreneurs whose business excellence and success is attracting global attention are really not geniuses, they simply give their entire self to what they believe in and do.
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